[Report] UK Influencer Marketing: Insights from Fashion & Style

[Report] UK Influencer Marketing: Insights from Fashion & Style

Fashion influencers are able to reach and engage vast and highly targeted audiences. Yet there is wide variation in performance by influencer, by brand and by post characteristic. In this report we explore the data for 2017 and draw out insights to inform planning future campaigns in 2018. We rank the top 10 influencers and brands, delve into the features that make a top performing post and provide performance by influencer demographics.